Klima-Therm, the owner and general distributor of the KAISAI brand, is continuing its consistent strategy of building a strong market position through advertising campaigns in the national media.

On 18 April 2026, an intensive KAISAI radio campaign launched on RMF FM – Poland’s largest and most listened-to radio station. Activities planned for the coming weeks will ensure a strong brand presence across the most popular airtime slots, including during the weather forecast and in daily and weekend programmes.

The activities carried out by Klima-Therm are part of the long-term media strategy implemented for KAISAI since 2020. Its aim is to systematically increase brand recognition in the air conditioning and heat pump segment, build its image as a provider of modern HVAC solutions, and strengthen KAISAI’s presence in the mass media during a key seasonal period for the industry.

The KAISAI campaign on RMF’s main channel will ultimately reach several million listeners within the brand’s key target audience. The radio activities form part of a broader marketing strategy – in 2026, Klima-Therm also plans further promotional projects based on wide-reaching media.